Kim Kardashian is the newest movie star face of a Past Meat marketing campaign and has been named the corporate’s first Chief Style Marketing consultant.
The fact star is a longtime fan and avid Past Meat product client, in keeping with a press launch.
Kardashian will promote the corporate’s sustainable merchandise and supply up signature recipes and inventive content material within the marketing campaign.
“I have been specializing in going extra plant-based and might let you know that Past Meat is my absolute favourite — I like how all their merchandise not solely style superb however are additionally good for me and my household. Plus, my children are obsessive about my Past Beef taco recipe, the Past Burger for BBQs and Past Rooster Tenders for a fast snack,” Kardashian mentioned within the launch. “As my followers know, my fridge and freezer are absolutely stocked with Past Meat’s merchandise and I am so thrilled to be featured within the marketing campaign as its Chief Style Marketing consultant to encourage folks to incorporate Past Meat of their diets.”
Kardashian will share her favourite Past Meat merchandise by way of Past Meat’s publication, in addition to recipes.
“I’m actually impressed by Past Meat’s mission and love that they aren’t solely making plant-based consuming scrumptious and accessible, however are doing so in a means that advantages each folks and the planet. It is empowering to know that the small adjustments I am making for my household, like incorporating extra Past Meat into our meals, can add as much as make a huge impact,” Kardashian mentioned within the launch.
She joins a rising roster of well-known Past Meat ambassadors that features Kevin Hart, Shay Mitchell, Snoop Dogg and Liza Koshy.